Grayson Boyd Launch – Miami Swim Week: July 2017

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When direction and fashion combine, Michael Boyd is in his ultimate element. While running Mr Boyd, Michael and Sam Gray have been working tirelessly behind the scenes on their own mens swim and resort wear collection: Grayson Boyd.

Before launching the Australian label, Grayson Boyd was scouted and invited by Art Hearts Fashion to show at Miami Swim Week 2017, where they have just launched to the world with rave reviews.

Michael’s creative direction talents played into Grayson Boyd’s hand, elevating their runway experience, where he had control over styling, movement, music and visual media. A huge thank you to Art Hearts Fashion for their professionalism and support as part of this journey.

Grayson Boyd has already gained serious momentum, with the launch being shown on FashionTV;

Australia’s channel 9 was quick to support some muscle, stating that at “Miami Swim Week 2017, emerging Australian brand Grayson Boyd has bucked the trend by sending out a barrage of buff boys.”

Other featured articles are by Fashionably Male, calling Grayson Boyd “an Australian inspired, colour-charged, summer time loving swim and resort wear brand”, and Daily Mail, who claimed “Grayson Boyd was flying the flag for Australians on the Swim Week runway – and they did not disappoint.”

Michael Backstage Maiami Swim

Grayson Boyd is now live at graysonboyd.com and is taking orders.

More prints are scheduled to drop and the boys are currently in NYC in talks with many stakeholders of very big things to come. Follow their journey on Insta, Facebook, Twitter, and LinkedIn.

 

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